TV-TWO (TTV) ICO Review – ICO Token News
The TV ecosystem’s model for distributing and delivering content has become broken. In recent times, leading TV stations have increased their advertising prices while cutting the revenue shares for content developers. Additionally, big networks have substantially hiked their subscription costs and this has made viewers cut the cords and rely on online streaming services. As a result, a need exists for a robust platform that’ll mix regular television experience with personalized video streaming.
That’s exactly what TV-TWO is offering.
TV-TWO ICO analysis
According to the company, this network is a blockchain-based open platform that’s decentralizing the fragmented TV ecosystem. With this ecosystem, spreading the oligopolistic surplus of different TV networks among content creators, advertisers, and consumers becomes simple and quick.
This new system is capitalizing on the Ethereum blockchain’s trusted nature; that’s how the network makes it possible for market participants to engage directly with each other without relying on any middleman. To fuel the interactions between the participants, the network has designed its native token—Token for Television (TTV). This is an ERC20 token that manages and controls the exchanged value.
TV-TWO lets its users view traditional television along with premium content without any subscription cost; they just need to pay for premium content, and the payments will be made using TTV tokens. However, the consumers can even earn the tokens by seeing sponsored messages from a variety of advertisers. Likewise, the content creators too earn if their productions are viewed by consumers. Lastly, on this network, the advertisers can target their ads more accurately. So, all in all, this system is quite transparent for every user in a variety of ways.
Many ICO projects of the recent past, including Fabric, BunnyToken, Lympo, Shping, Joinwell, have been driven by innovations. This is the case with TV-TWO—a platform that brings the power of blockchain TV’s existing ecosystem.
The difference of watching TV over a blockchain
TV-TWO is all about building a platform that’s blending personalized, ad-supported video streams with regular broadcast television. The video stream services on the network will play premium content, which otherwise costs a pretty penny. The best part is that accessing the premium content is just a click away. This network brings all these benefits by following the principles of the blockchain technology (Like other ICO token such as ViMarket, Dimensions Network, Cryptoneum, DenCity, SapphireCoin.
TW-TWO Revolutionizing the way ads are published and viewed
The premium content shown through the TV-TWO stream has specific advertisements. With this system, the consumers share their personalized data with an advertiser on their very own terms. This, lets the advertisers gain crucial insights into a consumer’s viewing and buying habits. All of this finally lets the advertisers relay relevant and highly personalized messages that can boost the return on advertising spend or ROAS.
TV-TWO token sale
Every transaction on this network is tied to TTV tokens; any other currency—whether crypto or fiat—is not valuable on the network. As a result, the token’s value will be sustained across the network. The tokens will be sold during the crowd sale; once the public sale is finished, no additional TTV tokens will be issued. Additionally, the transparency in the payments is established and sustained through smart contracts.
Other ICO details
- Ticker : TTV
- Price : 1 ETH = 10,000 TTV tokens
- Crowd sale period : April 24, 2018 to May 24, 2018
- Platform : Ethereum
- Currency accepted : ETH and BTC
- Soft cap : 2,500 ETH
- Hard cap : 50,000 ETH
- Whitelist/KYC : KYC
- Restricted areas : USA
In brief, TV-TWO’s offering is quite unique—and that’s what puts this ICO campaign in a favorable position and also easy to know how to invest in ICOs. Plus, the absence of any major competition gives this network the edge. The idea of bringing together conventional television with premium content is very appealing; but in the end, it’ll all come down to the quality of the available content.
So, join the ICO sale if you believe that blockchain will considerably improve the TV ecosystem.
- Jan Phillip Hofste(Co-Founder TV-TWO) - Industrial Engineer.
Distributed Systems, State Channels, Semantic Web.
Experience: Chief Product Officer at Minodes.
- Philipp Schulz(Co-Founder TV-TWO) - Entrepreneur.
Communications, Sales, Partnerships.
Experience: Lead Business Development at Minodes.
- Nicolas Schnorpfeil(Chief Financial Officer) - Economist.
Quantitative Finance, Token Economy, Game Theory.
Experience: Finance Student at University of St Andrews.
- Jonas Schmidt(Head of Business Development) - Strategist.
Strategy, Operations, Exchange Management.
Experience: Intl. Management at Bocconi, Strategy& PWC.
- Rodrigo Acosta(Blockchain Developer) - Supporter.
Experience: IoP Token Server and Open Asset Protocol.
- Joschka Kintscher(Software Engineer and Crypto Investor) - Supporter.
Experience: Software Engineer at Harvest.
- Michael Brand(Back-End Developer) - Supporter.
Experience: Mathematics at Berlin Institute of Technology.
- Dave Barton(Startup & Cryptocurrency copywriter) - Supporter.
Experience: Founder/Lead Writer at Startup Copy Guy.
- David Ben Kay(Governing Board of Ethereum (2016)) - Advisor.
Experience: General Counsel Microsoft (China), Pundi X ICO.
- Tim Wegner(Tech Entrepreneur & Angel Investor) - Advisor.
Experience: Physics at Imperial College and MIT, McKinsey.
- 102.2017Company Foundation
Development of the Smart TV Application
Development of Smart Contracts for Operations and Application
Development of the Campaign Platform
Publication of Whitepaper
Start of the Marketing & Bounty Campaign
Adjustments based on Community Feedback
- 201.2018Token for Television Private Sale
Early Adopter Program
Formation of TV Task force
Announcement of trade.io as partner
Meetups & Conference in US & Asia
Partner Expansion with Advertisers and Content Providers
- 304.2018Meetups & Conference in Europe
Sale Launch: Interactive Coin Offering
Withdrawl Lock: Interactive Coin Offering
Sale Completion: Interactive Coin Offering
Application Release for Samsung & LG
Introduction of TTV to the TV-Two platform
- 407.2018Onboarding of Advertisers and Content Providers
Evaluating Set-Top Box Manufacturers for Partnerships
Release of application for Toshiba, TP Vision and Panasonic
Version-2.0 Refinement of User Interface and Experience
Moving Off-chain aspects On-chain
Evaluating of TV-Two Hardware (Open TV or Set-Top Box)
- 511.2018Release of Applications for Sony, Hisense and Sharp
Negotiations with Manufacturers for a Pre-Installation of the application
- 601.2019TV Networks offer content through the Decentralized Ecosystem